Author Archives: Andre Jankowitz

About Andre Jankowitz
Avatar of Andre Jankowitz

Results-oriented leader with extensive global experience and a proven ability to drive revenue growth with innovative business strategies. Continuously improves performance and core business processes, streamlining workflows and delivering new capabilities. Turns underperforming operations around. Skilfully manages all facets of operations, driving profitable growth under challenging circumstances. Motivates staff, delivering results through improved individual performance. Andre has an MBA from the Graduate School of Business at the University of Cape Town, South Africa and is currently finalizing his PhD in Finance through the Swiss Management Center in Vervey.

10 MISTAKES THAT CAUSE KICKSTARTER PROJECTS TO BE DELAYED
 Crowdfunding can be incredibly thrilling, right?

You’ve been dreaming about something for months, maybe even years, and now you finally have a chance to bring it fruition. And so you carefully put together your Kickstarter campaign, estimating how much it will cost and when you’ll be able to ship it.

Hold on. Don’t take it live yet. There is something you need to know.

A huge number of Kickstarter projects are delayed:

study in 2012 found that a whopping 84% of Kickstarter’s top 50 projects shipped late.

Before you launch your project, you need to know why so many projects ship late so you can know how to avoid those mistakes.

Here are 10 common problems that cause Kickstarter projects to ship late.

 

#1 – You’re Way Too Confident

Why so many crowdfunding projects get delayed

 

When you’re in the initial stages of creating a product and preparing for your Kickstarter launch, it’s hard not to be excited. Confident. Thrilled. You’ve seen the early results and know that you’re onto something big. You can already see that this is going to change things.

When you’re in this state of mind, you usually feel incredibly confident. Confident that you can make everything work. Confident that you can get the product to market in time. Confident that you can navigate all the challenges.

But when you actually get into the process of turning your initial idea into a mass produced reality, you suddenly realize how complex everything is. You have to deal with supply chains and backorders and power outages.

You have to figure out how to ship everything to your backers as well as stay on top of any issues that arise. A single break in any of these links can cause your Kickstarter project to go off the rails. Before you know it, you’re delayed weeks, maybe even months.

 

#2 – You Didn’t Price Your Rewards Correctly

You might think that pricing is easy.

You simply add up the cost of the materials, assembly fees, and any other obvious fees.

But when productions actually begins, you may find that you didn’t leave enough room for yield losses (example: damaged products that didn’t make it the whole way through the assembly line) or design changes.

When complications arise, you usually only have two options:

  1. Eat the losses
  2. Delay shipment

It’s hard to stomach these types of losses, which is why many creators choose, or more often are forced by their circumstances, to delay their shipments.


The Truth About Crowdfunding Success…

[Download the Free Guide]


 #3 – You Sold Way Too Many

Pebble Time Awesome Smartwatch No Compromises by Pebble Technology Kickstarter

Sounds like every creator’s dream, right?

You hoped to sell 1,000 and end up selling 10,000. And while this certainly can be exciting, it almost always leads to significant delays.

Several reasons for this:

  • Problems are discovered when producing initial large batches, which then need to be scrapped, which then eats up money.
  • Supply chain issues arise because you didn’t anticipate the volume of parts needed.

Speaking of his own experiences with Kickstarter, Triggertrap creator Haje Jan Kamps writes:

[Some companies can’t handle] the adequate orders of magnitude: A company that is an expert on designing a product that will be manufactured in a quantity of 30 units at a price point of around £1,000 is not necessarily good for a production run of 1,000 units at £30: They are completely different skill sets.

Ideally, you’ll be able to start a bit smaller and then ramp up as all the problems get ironed out. This will allow you to ship on time.

As CNN noted:

Over and over in our interviews, the same pattern emerged. A team of ambitious but inexperienced creators launched a project that they expected would attract a few hundred backers. It took off, raising vastly more money than they anticipated — and obliterating the original production plans and timeline.

The timeframe you estimated for shipping during your campaign was based on a smaller order volume, it normally takes more time–often a lot more time–to process larger orders. In many cases, the factory you talked to during your initial planning won’t be able to handle the larger order and you’ll lose time finding a new manufacturer.

 

#4 – You Over Promised

One of the great temptations with crowdfunding is to promise too many features.

You’re excited, and you can’t wait to show people what your product can do. And, you really want to get people on board with your campaign. This often leads to promising way more than you can actually deliver.

It’s far better to start simple and make sure you can deliver.

Start with your core, most powerful features, and then slowly expand over time. With each iteration, you can add in something else. Rather than promising everything at the start, promise one great thing.

Yes it’s cliché, but you can better ensure your Kickstarter success when you underpromise and overdeliver.

 

#5 – It’s Difficult To Scale Your Prototype

Challenges of Scale when Crowdfunding Successfully

 

Many prototypes are made in homes. You create your own mold, buy some supplies, and figure out how to do everything yourself. It hardly costs you anything and doesn’t take a crazy amount of time. You then estimate overall costs and delivery time based on your very small efforts.

However, when you start to scale, you realize that there is no way you can mass produce your product using your original process.

Suddenly you need to bring in experts and factories and large suppliers. Costs rise, production time increases, and all your initial estimates go out the window. Your only option becomes delaying shipping.

 

#6 – You Encounter Cultural Barriers

When you outsource some or all of your production overseas, you may find yourself encountering unexpected barriers.

Communication challenges can cause confusion, different expectations can create tension, and a lack of knowledge about importing and exporting can seriously delay things.

In order to avoid this, do research about the manufacturing process in the specific country your product is being made.

Know what you’re getting into so that you properly estimate the ship date.

 

#7 – You Underestimate Lead Times For Components

The “lead time” is how long it takes for component manufacturers to actually get the components in your hands. It’s incredibly easy to underestimate how it will take to have components delivered.

When it comes to securing the components, you usually have one of two options: go straight to the manufacturer or use a distributor.

If you’ve done your research and know the lead times involved for you product, you can usually use a manufacturer, which will be much cheaper than going with a distributor.

When you use a distributor, you’ll be able to get the components much more quickly but will end up paying more, which can quickly burn up your cash.

 

#8 – Your Scope Keeps Getting Bigger

Idea Plotting Crowdfunding Plans and Tips

What happens if you are shooting for $10,000 and end up raising $150,000?

Sounds like a dream, right?

You’ll probably start adding on stretch goals and hire more people to speed things up.

But adding stretch goals means you have more to deliver and hiring more people means you have a bigger staff to manage. Both of these things can end up significantly delaying your product.

Even more, with more options available for your backers, the complexity of your shipping compounds:

For example, when you have customized items for each backer–a common stretch goal perk–and/or multiple different sized rewards that will all be shipped in the same package because then your shipping price may increase unexpectedly beyond your estimates due to things like volumetric/dimensional weight rules that most shipping carriers enforce.

 

#9 – You Hire The Wrong People

Sometimes you hire people who are completely wrong for a job. You contract a manufacturer who makes big promises, only to completely drop the ball. This happened with the Kreyos Smartwatch, which raised $1.5 million out of a $100,000 goal.

Creator Steve Tan wrote of the manufacturer:

What I don’t understand till now is, with the success of Kreyos, and the amount of money we paid him, why didn’t Pro [CEO of Viewcooper Corp] invest in talent or hiring the right people. The total amount of people working on Kreyos from his end was only around 4 people, some of whom we realized are just working part time. We wouldn’t have minded him pocketing so much money if he at least delivered something that we can fix for our backers and customers and continue selling for a few more months until we conceptualize a new and improved version.

Tan’s mistake ultimately ended up killing the entire project.

 

#10 – You Run Out Of Money

Sometimes, despite all your best efforts, you simply run out of money.

You run into massive production problems or encounter cross-cultural assembly issues you never expected. Maybe you discover a design flaw and have to scrap a large batch. You’re only option is to throw money at the problem and try to fix it.

When you have to throw a lot money at problems, there’s a good chance you’ll burn through all your raised funds. In that case, you’ll have to look for outside funding if your project is ever going to ship. The best case scenario is that you get those funds and ship late. The worst case is that you have to scrap your entire project.


7 Challenges Faced by Wildly Successful Crowdfunders And How You Can Overcome Them

The Truth About Crowdfunding Success…

[Download Now]


Conclusion

Kickstarter is an amazing platform that allows creators to create amazing projects.

However, it’s also a swamp that is full of potential pitfalls. Successfully taking a project from prototype to being shipped takes skill.

  • Do your research.
  • Ask the right questions.
  • Figure out what some projects are delayed and then plan for those types of delays.

In the end, when you do things correctly up front, you’ll be spared innumerable headaches down the road.

58 Insane Facts About Bitcoin
Courtesy of: Bitcoin Casino
Online Privacy

For more info see… http://www.myprivatesearch.com/

10 Biggest Cyber Crimes and Data Breaches Till Date

 This piece of content was put together by TheBestVPN.com research team. If you have any feedback or want something to add, get in touch with us.

Cyber criminals are becoming more sophisticated at picking our virtual pockets. And most of us remain woefully unprepared.

According to a 2016 survey conducted by PricewaterhouseCoopers, organizations rank cybercrime as the second most reported type of economic crime, up from fourth place. (It’s worth noting that most cybercrimes go unreported.)

In the survey, 32 percent of organizations admitted they had been a victim of cybercrime and 34 percent expected to become a victim in the next two years. Only 37 percent had a plan to respond to these incidents.

Such stats indicate widespread denial in the face of a growing problem. Online crime has way beyond teenage hackers pushing boundaries and into elaborate worldwide syndicates that are well organized and use sophisticated tools. They steal personal data, passwords and other information, then use it to blackmail businesses or scam consumers. Or they might sell it on the black market, where others can use it to steal identities and run up credit card charges.

Here are 10 of the most notable cybercrimes, either by size or significance. They illustrate the growing threat to businesses, consumers and governments.

Rarely a week goes by without news of another data breach at another corporation. And cyber thieves are taking different types of data and doing more things with them.

Infographic: 10 Biggest Cyber Crimes and Data Breaches

TheBestVPN

 

 

Launch of the 101 Business Insights eShop

101 Business Insights eShop is now LIVE

We have just launched the 101 Business Insights eShop. Visit us at www.101BusinessInsights.Com for all your Business Tools. Our Community and Content will remain on www.101BusinessInsights.Info
Woman with Open Sign

Funding Your Business

Ensure you have the Financial Resources needed to manage your business.

Everything you’ll need to make sure your business has access to money when you need it.

Learn More

Keep your business cash positive

Staying Cash Positive

Keep your business Cash Positive!

Everything you’ll need to track your Expenses and manage your Cash Flow.

Learn More

Know whats going on in your business

Doing It Right

Know what’s going on in your business and ensure Regulatory Compliance!

Everything you’ll need to track and manage your Cash, Assets and Equity. 

Learn More

Sell More to the right people

Selling More

Sell More to the right people!

Understand who your customers are and what makes them buy.

Learn More

Use your money wisely

Using Money Wisely

Use your money wisely and let it work for you!

Everything you’ll need to get the timing right between money in and money out.

Learn More

Successfully build your business

Building Your Business

Successfully Build your Business.

Be clear on how you’re going to grow and develop your business.

Learn More

For Your Peace Of Mind…

100-satisfaction-guarantee_large[1] paypal-02-600x353[1]   paypal_verified[1]
It’s Christmas! Need Some Gift Ideas?

With Christmas less than a month away, it’s time to start thinking about what you’re going to buy for family and friends.

This year, about 137.4 million Americans are expected to head out and participate in the Thanksgiving shopping frenzy. Traditionally, Black Friday and Cyber Monday are two of the biggest U.S. shopping days, with customers splashing billions in cash to kick off the holiday shopping season.

This year, apparel tops the list of items in demand. According to research from Nielsen, 61 percent of U.S. consumers are planning to purchase some form of apparel item this year. Consumer electronics and video games are also hot properties this year, with 56 and 43 percent of customers respectively planning to purchase them.

chartoftheday_6898_the_hottest_items_this_holiday_season_n[1]

First off, if you haven’t already seen https://www.wish.com, I would highly recommend you take a peep and browse around, you’re sure to find some amazing items at unbelievable prices.

I’ve just bought 6 gifts for $48.45, of which $17.00 was for postage! Take a look at some of these amazing gifts!

Gift 1: Digital wrist Blood Pressure monitor

wish1

Gift 2: Cufflinks

wish2

Gift 3: Pearl Pendant

wish3

Gift 4: Bluetooth Earphones

wish4

Gift 5: Noise Cancelling Earphones

wish5

Gift 6: 10 Meter 100 LED Fairy Lights!

wish6

It’s the first time I’m buying from Wish.com, so I’m not sure of the quality. Once I’ve received the items I’ll add my comment below, so if you want to keep updated, add your own comment below and be sure to set your preferences to send updates with new comments.

What about the Gift of Learning?

Here are some online courses you can buy from our MarketPlace and pay with your Insight Dollars (our loyalty currency)

onlinetraining1onlinetraining2onlinetraining3onlinetraining4onlinetraining5onlinetraining6onlinetraining7onlinetraining8

My Gift to You

From myself and the team at 101 Business Insights, I would like to wish you and your family a Merry Christmas and Happy New Year. Please accept this $40.00 gift voucher to use for yourself or pass it onto a friend.

Gift Voucher - $40

Merry Christmas!

Before You Build Your New Website…

Every entrepreneur knows they need a website to promote and showcase their products and services.

Build It And They Will Come!

This seems to be the general mind-set of almost all entrepreneurs starting out.  However, it’s only after their new website has been launched that the reality sets in. Apart from family and friends no one cares and no one VISITS.

Don’t feel bad, this happens to EVERYONE and this is why. Take a look at what happens EVERY 60 seconds on the Internet.

Qmee Online in 60 Seconds Infographic

Did you notice that there are 571 new websites created every minute?

This translates into 34K per hour, 822K per day or 24M per month being added to the already 1 billion website already there!

There Are Many Ways To Drive Traffic To Your Site

1. Social

social media

Indeed, there are many ways you can get traffic to your website. Simply share your web address with family and friends and across your social media accounts. This is good for an initial launch but realistically, you’ll be very disappointed by the results. Why? well when was the last time you responded to this method to visit someone’s website? And, did you ever go back a second time?

2. Advertise

SEM - Search Engine Marketing - with an arrow pointing up

Alternatively, you could create ad campaigns on Facebook, Google, Bing or any other platform, but be prepared to spend upwards of $5 per click depending on your choice of keyword. Whilst this is a sure way of driving traffic to your site, it’s amazing how quickly you can blow $100.

3. Organic

defining-organic-seo[1]

Saving the best for last, organic keyword searches are most certainly the holy grail. Indeed, this is the best kind of traffic because it’s FREE, but let’s face it, everyone knows that and everybody wants it. So how can you claim your share of the organic search traffic?

Without getting technical, let’s review how Search Engines decide which websites are relevant, because if they get it wrong, they’re out of business like Altavista, Excite and Aliweb, but if they get it right like Google, Bing and Yahoo, they can become the kings of the world.

It all comes down to your website being authentic and congruent with your keywords. There’s no room for error, sleight of hand or fancy maneuvers, unless you genuinely deliver on your keyword promise, you will simply not feature.

There is too much at stake and the days of tricking the Search Engines in to believing that your site is the most relevant are over! You simply have to be the MOST relevant, there is no alternative.

If you want that organic traffic you will have to be laser focused on appealing to users searching for very specific key terms. Each of which will have to be tightly integrated into the DNA of your website. You will have to convince the mighty Search Engines that your site is truly the most relevant for those keywords. In essence, it all comes down to a well crafted message built around laser focused keywords which have been tightly integrated into the design fabric of your website. And only then, will you stand a chance of being noticed by the search engines.

Pause!

So before you jump in head first into your web design project, pause. Take a  moment (in reality a week or two) to do your keyword research and then figure out how  you will weave these keywords into the very DNA of your website. And only then are you ready to start designing your website.

Need Help?

needhelp[1]

If you would like help with this process and someone to guide you through the many critical success factors that can either make or break the success of your new website, contact me and lets chat.

Our areas of speciality include:

  • Keyword Research
  • On-Page SEO optimisation
  • Off-Page SEO campaigns
  • Custom design and integration of keywords into the website
  • Designing compelling engagement
  • Designing and structuring lead magnets
  • Setting up advertising campaigns on Google, Facebook and Linkedin
  • Integrating Google Analytics and Google Webmaster Tools to provide a vital feedback loop for enhancements
  • And of course, website design.

For a free consultation, choose a timeslot in my online calendar and let’s chat. Andre

Excel Based Tools To Get You Started

Business Plan Excel – Checklist With SWOT Analysis

Breakeven Analysis With Charts

Website Budget Template

A POWERFULLY EFFECTIVE PROFESSIONAL COACHING PARADIGM

What makes one person thrive financially while another continually struggles?

Many people are unaware of hidden money patterns and behaviors that negatively impact their lives. You witness this every day.
You see smart, well meaning clients who never implement their financial plans; professionals with high salaries who are mired in debt yet keep spending; loving couples whose marriages are threatened by financial upheaval.

Join us for the Last Webinar of 2016MCIWebinar22Nov2

1. What Money Coaching Is

A new field that bridges two worlds – the financial services industry and the field of coaching – It enables you to help clients stop unconsciously sabotaging their own well-being and begin to thrive.

2. How Money Coaching Works

Money Coaching is a step-by-step process that gently uncovers unconscious beliefs and patterns that create stress, anxiety, fear and financial self sabotage. Through it, people transform their relationship with money and are freed up to lead more purposeful and prosperous lives.

3. How our training benefits you

It’s frustrating and disappointing when clients don’t follow through on the expert advice you give them. It’s a lost opportunity for you both. Our Certified Money Coach (CMC) training gives you an extra edge in your profession by teaching you the tools you need to help clients overcome their unconscious roadblocks to financial well-being..

4. The 8 Money Types

By understanding your unconscious feelings and beliefs about money, you will be more conscious of your habitual money behaviors and better prepared to change them when they occur. Take the Money Quiz to see which Money Archetype is running you.

Register Now

WHAT WILL HAPPEN NOW THAT DONALD TRUMP IS PRESIDENT

A deeper look in to the mechanics of occultism and how that relates to the election of Donald Trump.

Published by: Secret Energy – Open Source Spirituality http://secretenergy.com

Entrepreneurship – What’s it all about?
entrepreneurship-infographic

Created by DealSunny

RECENT FROM

THE BLOG

10 MISTAKES THAT CAUSE KIC...
Avatar of Andre Jankowitz
September 7, 2017 8:05 am

 Crowdfunding can be incredibly thrilling, right? You’ve been dreaming about something fo

58 Insane Facts About Bitc...
Avatar of Andre Jankowitz
September 5, 2017 6:51 am

Courtesy of: Bitcoin Casino

CONTACT US

Business Insight Group AG

  • Business Insights Group, Switzerland, Zurich
  • Phone : +41 44 5863 101
  • Email: Insights@101BusinessInsights.info